Your AI market analyst

Stop reading dashboards. Start getting answers.

Ask "why are we losing deals?" or "who changed pricing this week?" and RivalScout reads your market — search, pricing, reviews, social, hiring, news — then tells you what happened, why it matters, and what to do next.

No card to start. Every answer traces back to the source it came from.

Digest from this run

Linear is compounding developer mindshare while Slack cedes share of voice.

Linear posted the largest week-over-week move in the set (+7.8 pts share of voice) on the back of a pricing page change and a heavily discussed changelog. Slack slipped for a third consecutive run.

Linear share of voice

13.9%+7.8%

Slack press momentum

58-6.4%

Notion ranking keywords

1.84M+2.2%

Asana referring domains

48.2K+0.7%

Suggested moves

  • Ship a comparison page against Linear's new usage-based tier within the week.
  • Bid on the 12 keyword gaps Notion gained and Slack lost this run.
  • Brief sales on Slack's slowing release cadence, two quiet runs in a row.

Share of voice over 7 runs

Ranked changes

Scored by materiality

  • Linear added a usage-based tier

    linear.app

    +12.4%
  • Notion trial shortened to 7 days

    notion.so

    -8.1%
  • Slack organic traffic decline

    slack.com

    -4.2%

Ask anything

The answer, not the raw data.

Pick a question. Watch RivalScout assemble the answer from the run.

Sources consulted

Win/LossPricingReviewsSearch

You are losing on price perception, not product. Acme Corp appears in 3 of your last 5 lost deals over $50k, and all three closed within two weeks of Acme publishing a lower entry tier.

The evidence

Lost deals involving Acme3 of 5over $50k
Acme entry price$79/modown 21%
Your pricing page visits4.1K-9%
Review mentions of "expensive"14+180%

What to do

  • NowPublish a value-per-seat comparison against Acme's new entry tier
  • This weekBrief sales on the three lost deals with Acme's exact objection
  • WatchWhether Acme's discount holds past this quarter

Illustrative example using fictional companies and modelled figures.

Any

Competitor signal you can name

< 90s

From run to published digest

100%

Runs kept as immutable snapshots

Drawing on, and extended for each client

  • Semrush
  • Google Trends
  • News APIs
  • Reddit
  • Hacker News
  • GitHub
  • LinkedIn
  • Pricing pages
  • Company registries
  • Your own feeds

Win / Loss intelligence

The map your competitors can’t buy.

RivalScout turns your own won and lost deals into a living map of who actually pays you, and who never will. How we do it stays behind the curtain. What it does for you is simple: you stop guessing, and start aiming.

  • Import won and lost deals from any CRM or CSV
  • See win rate, deal volume, and total value per competitor
  • Spot which competitors you actually beat and where you lose
  • Track how your position improves as your brand grows

106

Deals tracked

60.4%

Overall win rate

$2.2M

Pipeline value

5

Competitors mapped

See your map

Competitive map

Win rate vs. deal volume. Bubble size = total value.

Recent deal signals

Acme Corp appeared in 3 of your last 5 lost deals over $50k.

Also Ran win rate climbed to 83% after their latest product launch.

Contender Inc lost momentum; deal volume down but still high value.

One place, not twelve

It reads every source you'd have to check yourself.

Collectors run in parallel across search, press, social, demand, pricing, hiring, company moves, releases and customer voice, plus any other signal your market turns on. One pass, the whole picture.

Collectors
Built to your market
Typical run
Under 90 seconds
Cadence
Daily or weekly
Retention
Every run, forever
SEO
News
Trends
Social
Pricing
Voice
Releases
Hiring
Company moves
SEO snapshot1.2s
News crawl2.4s
Trends0.8s
Pricing page1.6s
Social activity1.9s
Hiring & company moves2.1s
Voice & releases3.1s

It interprets

It tells you which changes actually matter.

Every run is a snapshot you can return to. Movement is measured against real history. The moves that matter rise to the top.

Scored by
Materiality
Compared to
The previous run

Share of voice

Ranked across the latest run

#1 Notion

31.4+4.1%

#2 Slack

26.8-1.6%

#3 Asana

18.2+2.3%

#4 Linear

13.9+7.8%

Why teams run it

“We used to find out from a customer. Now we find out on Monday morning, with the numbers already attached.”
Head of Product MarketingB2B SaaS, 400 employees

The weekly scorecard

One card per competitor. Everything that moved.

Not a feed. A verdict — with the actions it implies.

Acme Health

acmehealth.com

Rising
  • Added telehealth to the core planProduct
  • Raised prices 8% across all tiersPricing
  • Organic traffic down 12%Search
  • Hiring 6 AI engineersHiring
  • Customer sentiment improving, 4.1 → 4.4Reviews

Recommended actions

  • Update your pricing page before their increase becomes the anchor
  • Publish a telehealth comparison article while their traffic is soft
  • Brief sales: their AI hiring signals a product push next quarter

Updated in this run

Northwind Care

northwindcare.com

Steady
  • Two new integrations shippedProduct
  • Press mentions down 14%Press
  • Sentiment flat at 3.9Reviews

Recommended actions

  • No action this run
  • Watch integration cadence for a platform play

Updated in this run

Vantage Clinical

vantageclinical.com

Slipping
  • Removed the free tierPricing
  • Support complaints up 41%Reviews
  • Two executive departuresPeople

Recommended actions

  • Target their free-tier users with a migration offer
  • Add their support complaints to your battlecard

Updated in this run

Illustrative example. Company names and figures are fictional.

It recommends

An answer, and the move it implies.

A headline, the findings, the moves they imply. Every claim links to the metric behind it.

Written by
Your own model run
Delivered as
Web, email, PDF

Digest from this run

Linear is compounding developer mindshare while Slack cedes share of voice.

Linear posted the largest week-over-week move in the set (+7.8 pts share of voice) on the back of a pricing page change and a heavily discussed changelog. Slack slipped for a third consecutive run.

Linear share of voice

13.9%+7.8%

Slack press momentum

58-6.4%

Notion ranking keywords

1.84M+2.2%

Asana referring domains

48.2K+0.7%

Suggested moves

  • Ship a comparison page against Linear's new usage-based tier within the week.
  • Bid on the 12 keyword gaps Notion gained and Slack lost this run.
  • Brief sales on Slack's slowing release cadence, two quiet runs in a row.

It doesn't just alert

Every alert arrives with a recommendation attached.

An alert that only tells you something happened is just more work. Each one of these comes with the move it implies.

A rival's traffic jumped 18%

SEO

They crossed the line you set, two hours ago.

Check which pages gained before you plan your response.

You slipped to position nine

Keywords

A tracked keyword fell five positions overnight.

Refresh the page that lost, before the drop compounds.

A competitor rewrote its pricing page

Pricing

New enterprise tier, published this morning.

Model the overlap with your top plan today.

Something is happening

Press

Press mentions up 340% in twenty-four hours.

Read the coverage before your next sales call does.

It watches everything

Everything your competitors do, in one system of record.

Search

Traffic, rankings, keyword gaps, authority.

Press

Launches, leadership moves, headlines.

Demand

What your market searches for, and where it's heading.

Social

Share of voice, post velocity, engagement direction.

Pricing

Plans and prices, the day they change.

Customer voice

What people actually say, by theme and sentiment.

Shipping

Release cadence. How fast a rival really moves.

Access

Owner, editor, viewer, enforced in the database.

History

Every run an immutable snapshot. Reproducible forever.

Agents

One JSON endpoint. CSV and PDF for everyone else.

Benchmark

Your own company, measured in the same run. Watch the gap close.

Custom

Any other signal your market runs on. We build the feed.

One subscription

The stack you're paying for, in one answer.

Most teams run six to ten tools to see their market, then still have to interpret it themselves. RivalScout runs the same sources and does the interpreting.

What you're running now

Search and SEO

  • Semrushkeywords, backlinks, PPC
  • Ahrefsbacklinks, keyword research
  • SpyFucompetitor PPC and SEO history

Company and market

  • Owlerfunding, acquisitions, exec changes
  • Crunchbasecompany and investor data
  • Exploding Topicsemerging trend discovery
  • Feedly AInews monitoring

Social and sentiment

  • Sprout Socialcompetitor engagement
  • Brandwatchmentions and sentiment
  • BuzzSumomost-shared content

Page monitoring

  • Visualping / Distill.io / Hexowatchpricing, feature and careers page changes

Pricing intelligence

  • Prisync / Price2Spycompetitor price tracking

Sales enablement

  • Crayon / Klue / Kompytebattlecards and win/loss (enterprise pricing)

What RivalScout does

  • All of the above sources, read on one schedule
  • Every change scored for how much it matters
  • One answer per question, with the action attached
  • One login. One bill. One page to read.

From $49 a month

See pricing

A typical small-business stack runs $400–$700 a month before anyone reads a single chart. And the reading is still your job.

Tool capabilities as published by each vendor. Pricing varies by tier and changes frequently — check each vendor for current rates. RivalScout is not affiliated with, endorsed by, or partnered with any tool listed.

The platform

Built like infrastructure. Not like a dashboard.

It never forgets.

Daily or weekly. The run happens whether anyone remembers it or not.

It knows who's who.

Owner, editor and viewer roles, enforced on every read.

It keeps the receipts.

Every run an immutable snapshot. Encrypted at rest, hashed API keys.

It talks to machines.

One JSON endpoint for your agents. PDF and CSV for your board.

Pricing

Less than one of the tools it replaces.

Fourteen days free. No card. Cancel in a click. Compare it to what you're already paying for six tools that don't talk to each other.

Starter

$49per month

For one market and one question a week.

  • Up to 5 competitors
  • Weekly run and digest
  • Search, press, social and demand
  • Hiring and company moves
  • CSV export
  • 2 seats

Team

Most popular
$199per month

For teams who need the answer every morning.

  • Unlimited watchlists, 10 competitors each
  • Daily runs and alert rules
  • Pricing, releases and customer voice
  • Benchmark your own domain
  • PDF, CSV and the agent API
  • 10 seats with viewer and editor roles

Enterprise

Customannual

For markets with a signal nobody else measures.

  • Custom collectors for your market
  • SSO and role review
  • Unlimited seats
  • Data residency and retention terms
  • Named onboarding and support

A typical stack

SEO tool + trend tool + monitoring tool + social listening + news + a person to read it all

RivalScout Team

$199 a month. The reading is included.

Prices in USD, billed monthly. Annual billing saves two months.

Custom solutions

Don't see your signal? We'll build it.

Every market has a number that decides it. Tell us yours and we'll measure it.

01

Name the signal

Tenders, app reviews, job posts, freight rates, store counts, regulatory filings.

02

We build the feed

A collector for your market, scored for materiality like every other source.

03

It runs like the rest

Same runs, same digest, same alerts, same export. Nothing new to learn.

Talk to usScoped in a call. Live in your next run.

Questions

The things people ask first.

What is RivalScout?

RivalScout is your AI Market Analyst. It monitors competitors across search, press, social, pricing, hiring, releases, and customer voice, then answers: what's changed, why it matters, and what to do next.

Where does the data come from?

Public sources only: search and backlink data, news, social posts, published pricing pages, job boards, changelogs and public review threads. Nothing gated, nothing behind a login.

How long until I see something useful?

The first run gives you a baseline in minutes. The second run is where the story starts, so a daily watchlist is useful the next morning.

Can I track my own company too?

Yes. Set your primary domain and it is measured in the same run as your rivals, so every chart shows the gap and whether it is closing.

Who can see our watchlists?

Only the people you invite. Access is owner, editor and viewer, enforced in the database on every read, not in the interface.

Does it work with our own tools?

One authenticated JSON endpoint serves any agent or warehouse job. Reports also export as CSV and PDF.

What if my market has a signal you don't track?

Tell us the number that decides your market and we build the collector. It then runs, scores and alerts like every other source.

How is this different from a monitoring tool?

Monitoring tools tell you a page changed. RivalScout scores how much that change matters against your position, explains why, and recommends what to do about it. The interpretation is the product, not an extra step you perform afterwards.

Which tools does RivalScout replace?

Most teams run a search tool, a trend tool, a page-monitoring tool, a social listening tool and a news feed, then interpret the results themselves. RivalScout runs those source categories on one schedule and produces a single answer. Specialists with deep needs in one area will still want a dedicated tool for that area.

Do I need to be an analyst to use it?

No. That is the point. You ask a question in plain language and get a paragraph, the evidence behind it, and two or three recommended actions. Every figure links back to the run it came from.

Ask it something hard.

Name one competitor and one question you can't currently answer. The first run gives you the baseline. The second gives you the story — and the recommendation.